Shopping context and consumers’ mental representation of complex shopping trip decision problems
نویسندگان
چکیده
منابع مشابه
Store Format Choice and Shopping Trip Types
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ژورنال
عنوان ژورنال: Journal of Retailing
سال: 2008
ISSN: 0022-4359
DOI: 10.1016/j.jretai.2008.02.001